Why Your Business Should Have A Backup Server

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Data is worth its weight in gold. If you have been around in the world of business long enough you’ll know that once customer trust is broken there is very little chance of getting it back. You should guard data like you would a block of gold bullion. Without data businesses simply cannot function. Where do you store all the names, accounts, addresses and interests of your consumers? If you don’t do any of these things, you are simply talking to a wall. Building up consumer profiles and storing all your projects has to be done via a server. The data that you have worked so hard for has to be thoroughly secure and never in doubt. Although modern systems are very secure, it’s always better safe than sorry than to have a backup server just in case.

Doubling up is safer

Are you going to store just one version of your customer profile? Having just one copy of your data is completely reckless. It just doesn’t make sense to have your business hinging on just on server and one copy of everything you have worked for. Doubling up is the sensible option but you have to do it on another server. Say for example you double up and have two profiles that are the same. That’s good practice but what if the server that those two are stored on is hacked? Doesn’t matter if you have two if they are both in the same boat. This is when another server comes handy, so you can double your data and make it count.

You have an archive

The main server is accessed and used all the time. It’s the main access point and storage unit for all your daily tasks. Customers might be making orders and changing them all the time too, so you need to store the different stages of each action. A backup server can act like your archive. A client might want to revert back to an original setting but if you don’t have a log of what changed and needs to be changed back, you cannot fulfill this task for them. A backup server can store additional data such as preferences, old contact details, and previous purchasing habits. Talk to an IT consultant that can help create but also configure your new server needs.  Storing data is a sensitive topic right now as privacy is valued more than ever by consumers. However an archive is purely there to be used as a backup such as for a default setting options and not for active marketing or sharing.

Improving productivity

Marketing strategies are created all the time. However to decrease time wasting, you can access your archive to see what kind of products certain customers like. It saves your employees time having to send out email surveys. You can also use older data for studies on how consumer habits change and why, rather than relying on asking customers directly for every small detail.

A backup server can be your knight in shining armor when things go very badly. If your main server is ever hacked you can fall back onto your default settings and still carry on working while you rebuild. It simply stops your business from grinding to a halt and can even help you out regarding research projects.

How Can The Right Tech Save A Failing Business?

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When you’re growing your business, you can throw everything within your financial remit at it to ensure the company flies, but this isn’t necessarily going to work. When your business begins to make its inevitable descent, either due to poor planning, insufficient action, or both, thoughts turn to how to save a failing business. Believe it or not, the one main component that could encourage your company to grow again is the tech. How can it do this?

It Saves Your Business Money

It’s a great way for you to streamline certain processes. When you’re looking to cut corners, but without compromising the integrity of the company, technology is a godsend in this respect. Going digital can reduce the amount of paper you use of course, but it can reduce your equipment needs, and if you have the means necessary, you can encourage your workers to stay at home and work remotely, therefore minimizing your need or a physical office.

It Protects You

These days, data breaches are more common regardless of how big or small the company is. If you are insufficiently prepared for a data breach, you could lose so much information, not to mention trust from your customers. It’s vital you have an appropriate infrastructure plan in place, and Ntiva’s strategic IT consulting services is one of many that can help you re-evaluate your framework. We have to ensure that our company’s needs are met, and it’s not just in relation to the technology we have, but also in making sure that our staff know the best practices so that the technology is put to good use.

It helps automation

From social media to Customer Relationship Management systems, automation is one of the best approaches any company can take advantage of. Automating a handful of processes can save you time and money. This leaves your staff open to working on other areas of the company. If you are struggling to keep yourself going, automating so many processes that work out, financially speaking, as the equivalent of one member of staff means you can save quite a significant amount of money. Automation is a process that can make life easier for businesses, but not so the workers become complacent. Automation is one of those things that can encourage your workers to perform better in other areas so they don’t make themselves expendable. As this is a very handy by-product of implementing automation; if your workers perform better, you will directly see this in the results.

The right technology can save a failing business, but it can sufficiently protect it as well. As any company will attest, the right piece of tech is a godsend. And when your business struggles to keep itself going, technology might not be the first thing you would turn to, but as technology can fulfill so many different roles, you need to give it the attention it deserves. Technology is fast becoming the most essential business component, but even the smallest system can turn a business around in a short space of time.

Growing Your Small Business By Outsourcing

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In business, you don’t have to keep every procedure that you do ‘in-house.’ You can outsource specific assignments, or even whole departments of your company to other businesses, when it comes to work that you can’t (or don’t want to do) yourself. Businesses don’t always need to be in direct competition, and can work side by side for mutual benefit. Here’s what you need to know about outsourcing.

Why would you send work to other companies?

There are certain tasks in business that require specific tools, materials or expertise. Purchasing your own equipment and hiring your own employees comes with risk. What can be quicker, cheaper and less hassle can be sending the work to a company that already has these things in place. For example, instead of manufacturing your own products (that would require factory space, warehousing space, vehicles, machines and more) you could hire a company which already has this set up to manufacture for you. When it comes to IT services, companies like www.cyberjaz.net will have employees with experience and expertise, and the right equipment. In the long term, you might consider setting up these processes yourself, but it’s not something a small business can necessarily afford (or have the skills to do) in the beginning. Therefore, outsourcing allows your business the chance to grow but with less pressure on you to oversee every task, and without being held back by money for upfront costs.

Be sure to sustain business connections.

Outsourcing work to another company requires trust. Your business is of course important to you, and you need to know that everything being completed on your behalf is done to a standard that you’re happy with. For this reason, you need to maintain good business relationships, with good communication and regular meetings to ensure the standard is being met. Outsourcing benefits both companies- they have a regular client and regular work coming in, and you have a company who is able to complete the work that you can’t. So it makes sense for you both to nurture this relationship.

Evaluate frequently

If you find that the standard slips, or that another company is able to offer you a better deal then it could be worth making the switch. If you attend trade shows or business expos, you’ll come across lots of other companies who may be able to offer you a better or more tailored service. To keep your business moving forward you need to ensure that the outsourced company is doing the best work possible. So it won’t always make sense to stay loyal to one business, especially if another is able to offer you something better.

Outsourcing is a way for your business to grow when you don’t have lots of money upfront to create new departments. In some cases, it will make sense to continue outsourcing long term, and others you will be better off creating your own in-house departments when you can afford to do so. Either way, it’s something that can be highly beneficial to most kinds of businesses at some point in their journey.

4 Simple Steps for a More Streamlined Business

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When you started up your own business you realized straight away that there would always be hurdles to navigate every day. Running a smooth and streamlined business is one of your long term goals for the future and you want to start putting workable plans into place. You’re looking for great results and minimal wasted time, money and effort on your part. You want everything to start running like clockwork rather than having a bumpy, disjointed ride every day. The following simple steps will help you to create a more efficient business that functions with very few hiccups and hitches.

  1. Dealing with IT Blunders

How many hours of your time have you wasted trying to figure out an IT malfunction? As much as you want to do everything all by yourself, this isn’t always possible. You might want to look into IT Consulting for Businesses so that you can rely on an external company to proactively monitor your network, servers and systems on a daily basis. You will always feel fully supported no matter what may go wrong, so that you can keep your business up and running every single minute of the day.

 

  1. Implementing the Correct Training

When there are significant gaps in your employee’s training, you will start to notice when things go wrong during your working day. From the very beginning, you need to make sure that your members of staff receive top notch training to equip them for the busy days ahead. Whether you offer training courses or on the job learning, every business will always operate in a unique way. Assess the best method to adopt for your business and you will be sure that everybody in your workforce receives consistent training from the moment they start.

  1. Understanding Your Employees Strengths

Make sure you are using your employees in the areas they excel in; don’t make anybody work on a project they don’t feel comfortable in. As soon as everyone can settle into their role and find their place at work, your business will start operating much more coherently.

  1. Communication is Key

You need to communicate effectively in the workplace otherwise mistakes will start to happen. Whether it’s an important email chain or a meeting with a particular team, you always need to ensure you get your points across clearly and effectively. Once everybody is communicating well on a daily basis you will start to see huge improvements in the day to day running of your company.

When you put these ideas into action, you will soon notice that your business starts to become more productive. Whether you’re producing products at a faster rate or you’re retaining more employees because your training processes are better, there are always areas that you can keep improving upon. You no longer have to sit scratching your head every day when something goes wrong with your software and you won’t run into trouble when communication levels are low. The sooner you can implement these ideas into your business, the quicker you will grow and thrive as a company.

4 Ways a Strong Online Presence Can Uplift Your Brand

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We all know that using the internet to our advantage is one of the surest ways for us to launch a brand successfully. A digital presence is incredibly strong when used correctly, but it takes a lot of planning, research and a well-executed strategy in order to make the most of the internet.

In this post, we’re going to look at four ways that a strong online presence can grow your brand, expand your business and ultimately help you succeed in the competitive world of business.

  1. Websites are like virtual storefronts

The first encounter a customer has with your company is going to be the first impression they have and, much like in other areas of life, first impressions count. A website acts much like a virtual storefront; it’s your first encounter with a business (outside of perhaps their social media accounts) and the way it’s presented will make a lasting impression. This is why it’s crucial that you make a website that’s informative, well-designed, coherent and fits on both desktop and mobile devices to ensure a great customer experience.

  1. Social media is huge

Social media is one area where you can spend little capital for big gains. With the exception of hiring a social media manager, it’s one area where you spend little money for a huge competitive advantage–assuming you know how to use it. Some crucial social media marketing steps include understanding your audience, being consistent with social media and also latching on to trends whenever possible. It’s also about increasing engagement with your customers to show that you listen and are willing to interact with them.

  1. Word of mouth is powerful

The internet is a place used by billions of people around the world. While you might only realistically target a small portion of those users, there’s nothing that physically prevents them from purchasing something from you as long as they know your website. However, exposing your website to them involves spreading the word, hence why word of mouth marketing is so strong especially on the internet. All it takes is an organic backlink and suddenly you’re known to a completely new group of people that could continue to spread the word.

  1. Staying competitive

One of the biggest reasons to have a comprehensive online presence strategy is because you need to stay competitive. There are many strategic IT consulting services that you can rely on to help you create a plan and stay competitive, but you need to understand that success in this area doesn’t build up overnight. Instead, it’s all about staying consistent, adapting to trends and understanding the audience that you’ve built. Without knowledge about your customers, it becomes incredibly difficult to make sense of the internet and how it can become such a huge driving force that promotes your brand to new audiences.

At the end of the day, a strong online presence can benefit you in many different ways. Although it can be expensive at times, it’s also crucial to have and a worthwhile investment.