Spurring You On To Work: The Functions Of The Right Home Office

Collaborative post – may contain affiliate links

For every person attempting to fix their work-life balance, inevitably, the topic of working from home comes to mind. Working from home provides so many different benefits for each and every one of us, not just because we get to spend more time with our loved ones; it has been shown to have a positive impact on our frame of mind. A major reduction in commuting time is one of the more obvious positives, but, in order to do this effectively, you need to have a few things in place to make the office productive, and as conducive to a working environment as possible. What do you need?

A Space Far Away From Any “Traffic”

It’s all well and good having a place to work from home, but if you’re not going to get any work done, because of the amount of foot traffic going through your house, you are not going to view this as a working environment. Make sure you have a room that’s far away from any signs of life. If this isn’t possible, it’s time to put some ground rules in place. While it’s all very good you working at home, you still need to treat it as if it is a workplace, and that is the only way you will get anything done.

Just The Right Amount Of Distraction

You want to be focused on your work, but also, you need to be suitably enthused. While there are little productivity methods, like the Pomodoro technique, you need to ensure that you’ve got enough stimuli around you to keep you inspired. Working by a window can at least give your eyes a break from the mundanity of the computer screen, or setting up an office space with glass doors can prove useful in terms of a sense of transparency, but you have to be sure that it’s not going to distract you too much. For something like glass doors, branding window films can provide a nice aesthetic to your interior glass, reminding you that you can do what you want in your own home office environment. You don’t have to stick to the rules and regulations of the office you tend to go to. So, as long as it doesn’t distract you too much, you can put up paintings, pictures, or any designs that will aid your productivity.

Keep It Comfortable, But Not Too Comfortable

Comfort at home is an overwhelming positive when you decide to work where you live, but it can’t be too comfortable, otherwise, you won’t have any productive days. This is why it’s a good idea to separate the office from the rest of the house, and treat it like it is a place to work, rather than a place to relax. But when you are working at home, you still need adequate downtime, in which case, comfortable furnishings like an ergonomic chair, can provide that little bit of comfort, but not too much of it.

It’s very difficult to be productive when you’re at home, and while setting up an office is the first step, you need to make sure that it doesn’t cross over into the rest of your home. You need that balance between productive and relaxed, so start to think about what spurs you on to work.

Improve Oversight and Transparency for Your Business

Collaborative post – may contain affiliate links

Being able to oversee what goes on in your company is essential if you want to be an effective business person. It’s important that you know what’s going on at all times, and that you aren’t kept in the dark. You don’t want to have sections of your business where you’re not sure what’s been going on lately. You should be on top of all the numbers, the productivity levels and other information that it’s crucial for you to know. Of course, there are some insignificant things that are unlikely to matter to the big boss. However, overall, greater transparency and better oversight are better for your business.

Get Better Understanding of Important Regulations

If you want to improve the way that you oversee your business, you should make sure that you understand any important regulations. Having to comply with regulations can be annoying for a business owner, but most can still recognize that it often benefits them. For example, regulations related to safety will protect their employees and by extension protect them from any legal trouble. By making sure that you understand any regulations you have to follow, you can be sure that you’re implementing them correctly and monitoring everything well too.

Use the Right Software

There’s almost no situation where finding the right software won’t help you improve your business. If you want to increase oversight and transparency for your company, there are plenty of tools that could help you out. You can find software that helps you manage your finances better or monitor risk management. You can improve IT too, with software designed to help you easily monitor your entire network. You can automatically map out your network and keep an eye on what’s up and what’s down, enabling your IT staff to fix problems faster. Before implementing new software, make sure you look at the pros and cons of introducing a new tool.

Institute Regular Checks and Reviews

Putting rules and regulations in place is essential for your business, but it’s pointless if you don’t check that they’re being followed. Even when everyone is trying their best to get their job done correctly, there can still be mistakes. That’s why it’s important to carry out regular checks and reviews of things like your finances. Mistakes can occur at any time, and people are better at spotting other people’s mistakes than they are at noticing their own. Make sure that you regularly review different departments to check results and monitor improvements.

Encourage Openness

Encouraging people at your company to be open with sharing their thoughts and opinions can make everything more transparent and give you better oversight. Your employees should feel like they’re able to raise an issue that they’re concerned about or offer an idea on how they think things should be done better. You might even extend this to your customers, building a community that helps to give you a better idea of how your business is viewed by the public.

Increase oversight and transparency in your business by being as involved as possible. Encourage others to do their part too.

How To Make Sure Your Marketing Emails Don’t End Up in The Spam Folder

Collaborative post – may contain affiliate links
Email marketing is known as being one of the most essential ways to communicate with customers today, in fact having a professional email address and automated backend email system is one of the most effective ways to make your home business appear more professional.
Yet, despite your best efforts, it can be notoriously difficult to get through to customers using email marketing, as often commercial emails end up in their spam folder due to ever sophisticated spam filters being put in place by all email providers.
With the application of a few simple yet effective business strategies you are able to find legitimate and ethical ways to mitigate the risk of your emails ending up in a spam filter, for example, email validation can vastly increase the amount of emails that make it through to the intended recipient and don’t get caught in spam filters.
In this article we’re going to look at four ways to do just that.
1. Avoid Purchased Lists
Purchase lists, as you might already know, are when people buy a list of target leads for a ludicrously small amount of money that is testament to the low value these lists provide.  For instance, you will often see adverts for these on social media, or perhaps, spammers will email you via your website email – which they get from looking into your domain ownership details.
Essentially, you want to avoid purchase lists at all costs as they will be full of email addresses which either do no exist or they will be sent to people who will immediately unsubscribe; demonstrating to the email provider that you are sending unsolicited emails that will put you on a blacklist.
2. Use A Reliable ESP
Email Service Providers (ESP) tend to use the sender’s IP address to evaluate their reputation in terms of trustworthiness, akin to that of a credit score.
3. Consider Your “From” Field
You need to avoid using email addresses that seem suspicious, for instance noreply@domain.com and opt for more trustworthy email addresses that feature words like contact@ and support@ or even newsletter@ rather than noreply, or much worse would be a combination of random letters and numbers.
The name will asser the fact it’s a trustworthy and legitimate account that is sending the emails.  Yahoo! Mail seem to pay particular attention to who has sent the email, and as many consumers use these addresses, it’s imperative you send your email from an email address that sounds credible rather than suspicious.
4. Stay In Touch!
Of course, you don’t want to bombard people with regular emails, to the point they start unsubscribing, but sending emails every couple of months, for instance, can be just as detrimental as sending daily emails.
The reason behind this is that your subscribers might fail to recognize who you are and therefore delete your message – thus it’s better to maintain a steady flow of regular emails to your subscribers rather than sending out emails that are few and far between.

Are You Getting In The Way Of Your Own Business Growth?

Collaborative post – may contain affiliate links

There’s a solid argument for keeping your small business small. It makes the day to day operation of your enterprise more manageable, it affords you greater oversight over quality control, it invariably allows you to provide a more intimate level of customer service and enables you to spend more time doing what you love and what you’re great at. In today’s fast paced and ever changing business landscape, however, the ambitious entrepreneur may well have growth on their mind. After all, a small business means small profits, small profits mean small wages and small wages mean stunted entrepreneurial progression. But if you have your sights set on growth there may be one significant obstacle getting in the way of it…

You!

As passionate as you may be, as much as you may care deeply about your every employee and every customer, and as dedicated, determined and resourceful as you are, it’s entirely possible for a well meaning entrepreneur to impede their own business’ growth. As yourself some of these searching questions to see if you’re really the one getting in the way of your business’ growth…

Are you trying to run before you can walk?

Does your reach exceed your grasp? Are you trying to grow your business without the proper infrastructure? Are you investing a surge of effort, time and capital into marketing to draw in new customers when you can barely keep up with the ones that you have? If you don’t keep a close eye on your resource allocation and cash flow management your business may end up tripping over its own feet. In order to facilitate sustainable growth you have to be able to walk before you can run.

Is it your way or the highway?

Your passion, determination, single mindedness and drive are all part of what makes you a great entrepreneur… But even you have your limits. While your business is, and should be, an extension of you, built around the values and ideals that matter to you, when it’s either your way or the highway, you run the risk of stagnation. You recruited your employees for their skills, intelligence and savvy and in some cases they may be better placed than you to identify areas for change and improvement within your enterprise. If you don’t give them an open forum in which to air their ideas, they will feel less empowered and your business may suffer.

Do you eschew outsourced assistance?

When you have established a way of operating that works for you, it can lead you to become resistant to outside perspectives, but this may also be detrimental to your business. Moreover, it can cause you to divert a great deal of capital, time effort and resources into functions that may be better fulfilled elsewhere. Historically, outsourcing to providers of Managed IT Services, HR service providers and marketing agencies has been beneficial to small businesses. It has allowed them to find custom solutions that are entirely scalable to their growth ensuring that there is no waste in capital or resources. 

Finally… Do you get skittish when it comes to capital investments?

It’s only natural for entrepreneurs to keep a close eye on their bottom line and when they have expansion in mind, it’s understandable that they might be wary of margin erosion. However, this cannot make them resistant to capital investments like new equipment, software and even premises. It may take a while for them to start paying for themselves but if you give them time they will prove a vital part of your operation’s growth.

How To Make Your Work From Home Business More Professional

Collaborative post – may contain affiliate links

Running a business from home is a luxury that many are taking to because of the convenience of the job. Being able to work your own hours and at your own pace is something that many people long for, especially if you have other commitments in your life like young children or elderly parents to care for. The only problem with running a business from home is that you can struggle to come across as a legitimate and professional business. However, there are some great ways to make sure that this is no longer a problem. Check it out:

Create a kick ass website

One thing that all great and successful businesses have in common is a website that shows how professional they really are. Invest in a web design company that can create the perfect look for your website. Remember to make it so that your website is easy to navigate around. Having a website that’s too complicated will turn potential customers away and straight towards your nearest competitor. Making sure that your contact details are easily found is also essential so that your interested clients can quickly and easily get in touch if they want your services. Don’t forget to include a price list so people know what they are letting themselves in for!

Have a logo designed

A mistake that many people who run their business from home make is not having a logo for their business made. Having a logo defines your business and imprints your name into people’s minds. Come up with a clean and simple logo design for your business so that you can begin showing it off on social media, your website, and also any paper documents that you send out to clients. Remember to make sure that the colours match the theme of your website, or vice versa with your website matching the colours of your logo.

Invest in a virtual office

One of the biggest problems of running a business from home is having to put your address out there for everyone to see. For obvious reasons, this can lead to trouble further down the line. It also doesn’t look very professional. Rather than giving yourself the hassle of having a disgruntled customer turning up at your door, invest in a virtual office. This will give you a permanent business address for your post and phone calls, and all will be forwarded to your home address. Privacy for you and your home, and professionalism for your business!

Have business cards made

Finally, it’s likely that you will have events to attend at some point during your business life. Whether it’s a networking event or you’re trying to promote your business, having business cards handy to give out will help you grow your business no end. They also add a sense of professionalism and trust; meaning more clients for your business!

Apply these tips to your home business and see the difference it makes becoming more professional!

Overcoming Future Business Challenges That Will Hinder Your Growth

Collaborative post – may contain affiliate links

Growing a business is tough–we all know this. From all the money you pour into your company to the many different legal threats lurking around each corner, there are so many considerations to keep in mind that it can often be overwhelming to new business owners. One of the best ways to overcome those challenges is to plan ahead for future growth, and in this article, we’ll be touching on most of the common subjects to think about when growing your business.

Future-proofing your business

First, let’s discuss the concept of “future proofing”. Future proofing is essentially preparing your business’s workflow for the future. It’s all about upgrading your technology to a point where it can last a long time, or reinforcing business practices so that you have a better chance of staying relevant in the future. There are many ways to future-proof your business, but we’re going to focus on the use of technology in this article.

First, the main problem with technology is that it has to be scalable. This means that no matter how many extra employees you add to your company, your technology needs to be able to support that growth. A good example of this is with your internet connection. If you’re adding a dozen employees then you have to consider the impact it has on your internet connection and networking in general. You’ll need more internet switches, you’ll need a faster and more reliable connection, and you’ll also need to consider IT consulting to actually help you grow in the first place. There are many factors to keep in mind when growing your tech and making it scalable, so make sure you plan ahead by speaking to professionals and getting a rough estimate of the cost involved.

Growing your audience organically

One of the most underrated things in business is slowly and organically growing your company. There are far too many people that focus on speedy and unsustainable growth because they want to seize an opportunity and make the most of it. Sadly, this comes with the added problem that your business is not going to be stable once that initial trend or opportunity falls off.

For example, you could pump your resources into the production of an item you sell that is currently trending. You could speed up production and even use additional capital to produce more varieties of that product. Sadly, if the trend dies out and you eventually lose your grasp on that market, then you’re going to suffer the consequences of wasted capital.

Growing your audience organically means capitalizing on trends, but it also means appealing to your audience, creating a customer profile to follow and also doing your best to monitor trends and not over-commit to something. Take it slowly, do what you can to analyze the market and give your business some space to take risks without overdoing it.

Growing your business is difficult without having a plan, which is why it’s important to think about how you can overcome not just present challenges, but future ones too.

How To Stay Relevant In Business

Collaborative post – may contain affiliate links

It’s not easy staying relevant. As time moves on, so do advances in technology and customer behavior. The unwary business owner will soon be left behind if they don’t play catch-up, and as many have sadly found, they may be forced to close their doors as a consequence.

So, how is it possible to stay relevant in this ever-changing world? There are a number of ways to go about it, future-proofing your business to help you keep your doors open for longer.

  • Research online. Particularly when it comes to new technologies, you can find out most of what you need to know online. By visiting popular technology websites, you will quickly get the heads up on the latest technologies you need to be looking out for. Not every tech will be relevant to your business, and there are times when you may choose to sit out what could be a passing fad, but it’s still worth knowing what is happening now  and in the near future.

 

  • Ditch old technologies. By using old technology, you are making the lives of your employees harder, and losing respect and recognition from industry peers. While you don’t need to get rid of everything, there are still those newer technologies that will help you remain current. We are thinking fax over voip in favour of your old (and expensive) fax machine gathering dust in the corner of your office. We are thinking of cloud technology, rather than traditional methods of storing data. And we are thinking ‘live chat’ options on your website as a better means of staying in touch with your customers. Not every technology is here to stay, but these are some of the modern trends that will better serve your staff and customers.

 

  • Keep an eye on the competition. Particularly when you notice your sales drop, you do need to take notice of what your rivals are up to. Are their products better than yours? Are they using the latest payment methods to better serve the customer? Is their website in line with modern design and functionality? If they are getting more sales than you; if your customers are migrating over to the ‘enemy,’ you need to take note and make the effort to both match and beat them to give your customers what they want.

 

  • Survey your customers. Don’t second guess customer trends. Find out ‘straight from the horse’s mouth,’ using popular services such as SurveyMonkey to formulate a survey that can be passed on to your customers through email or social media. This is an easy way to conduct market research, and when you have the relevant data to hand, you can take action and update your operation accordingly.

 

  • Follow industry leaders. Who are the people influencing your industry? It may be a thought leader or a particular company that is spearheading change. Follow them on social media, read any literature they produce, attend industry events to speak and listen  to them, and learn from their example. There are people in the business world that are here today and gone tomorrow, but for those who have been in the game a long time, it is worth taking notice of what they have to say.

To survive in business, you need to stay ahead of the curve. Use our advice as a springboard to help you stay relevant in business for many more years to come.

Feeling Empowered In Your Life And Career 24/7

Collaborative post – may contain affiliate links

Feelings can be fleeting. It’s normal for them to come and go. However, it’s tough to forget about a positive feeling once we’ve had one. One feeling that can be tough to forget is empowerment. Feeling empowered makes you feel strong, confident, and like you can do anything. You feel content, almost smug (although you’d never admit that). Feeling empowered in your career can shine through and get people to bang down your door with their offers and new opportunities. It can make you a shoe in for that executive or managerial role. It can help you to get what you want in all areas of your life.

So, just how do you start feeling empowered in your life and career 24/7? Read on to find out!

Define Your Goals And Create A Plan

Start by defining your life and career goals, and then make a plan so you can achieve them. Picture yourself in 2, 5, and 10 years time. Where do you want to be, and how do you think you can get there? You don’t always need to know the how, so don’t worry about that, as long as you know the what and the why.

Define your goals and write them out to finalize them. Put them somewhere they will stay fresh in your mind. If you can create a plan to get there, do so. Just make sure the steps are manageable. Taking regular baby steps is less intimidating and more realistic.

Make Yourself Stand Out

Making yourself stand out will make you feel empowered in any career and industry. But how can you do this? Work on your skills and abilities consistently. It isn’t always about experience and knowledge (depending on the industry). It’s about how willing you are to work at what you want. How much you want to improve and be the best version of yourself. You can look at progressing your knowledge and skills at the University of Southern California, or you could take a simple, cost effective course online. Different things will suit different people and needs.

Find A Mentor

A mentor can help you to look at things objectively. They will help you to identify your strengths and weaknesses, and give you points to improve upon. Even the most successful people have mentors!

Make Sure What You’re Doing Aligns With Your Values And Beliefs

Whatever you decide to do with your life, you need to make sure it aligns with your values and beliefs. If you’re not doing this, your work won’t feel meaningful, and you certainly won’t feel empowered. This is why many people decide to start their own business and create work for themselves.

Network

The more people you know, the better! Get your name out there and speak to people.

Embrace Failures

Failures carry great lessons with them. Embrace failures. To fail means you tried, and the most successful people have failed numerous times. If you’re afraid to fail, you’re afraid to try. See the lesson in everything and you’ll always improve!

5 Mistakes Entrepreneurs Are Still Making In 2018

Collaborative post – may contain affiliate links

As an entrepreneur, it’s easy to make mistakes. However, it’s also easy to learn from the mistakes of others so that you don’t keep on repeating the mistakes that they have made. There are a number of resources out there that can help you to stop making the mistakes that others are making in 2018 – so why are people still making these mistakes?

In this post, we’re going to lay everything out for you plain and simple. Take a look at the 5 mistakes that entrepreneurs are still making in 2018.

Losing Their Focus

Losing your focus can be easy in the first year or so of starting a business. You need to avoid losing your focus so you can keep on driving your new business forward no matter what. Losing your focus means becoming complacent, and that will not help you to grow your business to the proportions you’re hoping.

Write down the reasons you started your business and keep them somewhere you can see them. Every day, you can then outline what things you’re going to be focusing your attention on for the day.

Trying To Do Everything Alone

Trying to do everything alone is a fool’s game. Don’t be too proud to get help, especially when you’ve started and you see a need for another skill that you don’t have. You can’t do everything. Employees may be necessary to help you deal with your workload and bring skills you haven’t got to the table. Outsourcing is a popular option too, as it takes away much of the responsibility associated with hiring employees.

You could even consider getting a coach or mentor to help you to look at things objectively and move forward through the hard times.

Being Impatient

No matter how well you plan or how hard you work, you can’t expect your business to blow up in the first few weeks, months, or even years. Being patient is key to a successful business. This is why celebrating even the small victories is important! Wanting to improve is great, but you just can’t rush things.

A great marketing plan will help you to grow your business, but you still can’t rush. Make sure you know the ins and outs of things like A/B testing, social media marketing, and Google squared. If you’re wondering what is Google Squared? You can find out more with the help of numerous resources.

Poor Hiring Decisions

Poor hiring decisions can haunt you for a while, especially if you have to get rid of the hires you made eventually. Avoid making poor hiring decisions by going for people who are a good fit for the company and culture, rather than the cost.

Starting A Second Business Too Early

You may have had this business for a year or so, but waiting a while before you start a second business will ensure you’re not making a huge mistake.

Avoid making the above mistakes and you should experience fewer issues with your business!

How Educators Can Make an Impact on the Education System

Guest Post by Tiffany Rowe, Seek Visibility 

Already, teachers have an unbelievable impact. Every year, a teacher touches between 20 and 160 young lives every day, on average, and each interaction has the opportunity to change the world by creating a brilliant scientist, an intuitive author, a great artist or an inspired engineer. A good teacher not only facilitates learning in curriculum-guided studies but helps direct students toward beneficial life choices; together, this creates a balanced, productive society of well-meaning, beneficial people.

Unfortunately, as important as teachers are to society, society does not adequately support teachers. Average pay for teachers hovers only just above the national average, which is notably not a living wage in most states. Worse, local and federal governments fail to equip classrooms with the appropriate tools to ensure a high-quality education for every child, so either teachers must supplement with materials from their own pockets or else make do with less-than-acceptable supplies. Recent strikes in West Virginia, Arizona, Colorado, Kentucky and Oklahoma have shown just how unfair the education system has become – but many educators want to do more than walk out on their kids.

Fortunately, there is a way teachers can change not just individual students’ lives but the education system as a whole: becoming an education administrator. Administrators work in school and district offices, making decisions that influence several dozen classrooms at once. Here’s a career guide to educational administration and how it helps teachers make an unbelievably great impact.

How to Become an Education Administrator

The path to education administration can be a long and winding one – or it can be stick-straight for those who know the career they want and are eager to get there fast. Most often, education administrators start as teachers; therefore, an education bachelor’s degree is most common. Still, it is possible to reach education administration from other fields, especially business administration

Skipping past state licensure and teaching experience – which existing teachers already have and prospective teachers know they need – would-be administrators should return to school for an advanced degree that will prepare them for administrative responsibilities. For existing teachers, the best choice is an online master’s degree in educational administration because it allows them to maintain their current employment. Most can fit their coursework into their existing schedules, watching lectures and completing assignments during recess or after school, so they can focus on their own classrooms as necessary. Finally, prospective administrators in most states must pass a final licensure or certification exam to function as principal, superintendent or other top-tier administrator.

The Responsibilities of Education Administrators

An education administration program will prepare future administrators with the advanced skill and knowledge they need to excel in school offices. Subjects include educational law, communications, data analysis, organizational behavior, school finance and leadership programs that instill qualities like integrity, courage and focus. However, during their advanced education, teachers should also look to current administrators, especially those they respect, to better understand what their school needs from leadership.

Education administrators do more than say “We don’t have the budget for that” – though that might be what most teachers primarily see. Different types of administrators will claim different daily duties, especially if they are employed in unconventional workplaces like museums, correctional facilities and community or non-profit organizations. Still, some of the most common education administrative responsibilities in schools include:

  • Managing relationships with parents, students and the community
  • Developing and maintaining budgets
  • Keeping records on teachers, students and the school
  • Overseeing student services, such as guidance programs
  • Training and managing teachers and other staff
  • Cultivating community support, perhaps through public or alumni relations
  • Drafting and enforcing regulations
  • Purchasing equipment and materials

Why Teachers Make the Best Education Administrators

Teachers are in the trenches, fighting every day to ensure that the next generation is prepared to tackle today’s problems and create a society that is functional into the future. Though other types of administrators might have the leadership experience to keep schools operating, teachers have the knowledge and familiarity with the system to know what needs to change. With the right training, teachers can acquire positions of authority to make the institutional alterations they desperately need, like a longer, more balanced school year and more appropriate grouping of students in classes.

The school system is due for an upgrade, and teachers have shown they aren’t afraid to make their voices heard. With the right credentials, they can project their voices even louder and push through the policies schools actually need.