Millennial Entrepreneurs Beware: How to Keep Your Company’s Data Secure

Study Finds Millennials Most at Risk For Online Scams– Here’s What You Can Do About It

If you had to guess which demographics were most vulnerable to online tech-support scams, who would it be? A recent survey by tech giant Microsoft yielded some surprising results. According to security expert Juan Hardoy, Millennials and Gen Z-ers are among the most likely to fall for online scams. Researchers suggest that Millennials’ overall tech savviness may lead them to feel overly secure online, leading them to engage in riskier online behaviors than older generations.

As a millennial entrepreneur, keeping your (and your company’s) data secure is absolutely essential. What can you do to make sure your data stays secure?

  • Call in the IT experts to make sure your company is protected
  • Follow basic online best practices

Millennial entrepreneurs have a lot on their plates– managed IT services can help make sure data security doesn’t fall through the cracks.

Managed IT Services are the Easiest Way to Keep Your Information Secure

As an entrepreneur, you have to budget for products and services carefully, which typically means anything you can do yourself doesn’t make the cut. When it comes to your data security, it’s best not to take any chances.

Hiring an IT company that provides managed IT services takes the issue of security off your plate. Rather than trying your best to get it right in the limited time you have to spend on data security (because let’s face it– an entrepreneur’s schedule is jam packed), you’ll have IT experts on hand to identify potential risks before they slow you down as well as deal with any issues that may occur.

It saves time and gives you greater peace of mind– what more could you ask for?

The cybersecurity basics are the basics for a reason– these simple strategies go a long way towards keeping your data secure.

Get Back to the Cybersecurity Basics

You’ve been hearing the basics of cyber security since you were a kid learning about technology in “computer class.” There’s a reason for that– taking a few basic data security precautions can go a long way towards keeping your information secure.

In addition to bringing in IT experts, make sure you’re following these best practices:

  • Actually change your password. Unless they’re forced to, most people don’t change their passwords as often as they should. Make sure each of your passwords is strong (contains a combination of letters, numbers, and symbols) and is totally unique. That means no repeats! I know, I know… it’s a pain. But it’s worth it.
  • Back it up. Make sure all of your data is backed up regularly so that, if something were to happen to your information, you could minimize the damage done to your productivity.

Keep an eye on your devices. Your entire professional life can be accessed from your work desktop, your laptop, and even the tiny supercomputer in your pocket. Make sure all of your devices are password protected, and never leave them unattended while you’re logged in.

Don’t let online scams get in the way of your company’s growth. Follow these tips and keep your company’s data secure.

Just because Millennials and Gen-Zers are more likely to fall prey to online scams doesn’t mean you have to resign yourself to unsecured data. Millennial entrepreneurs can easily protect their data by hiring an IT company and following a few simple best practices for data security.

What do you do to keep your company’s data secure? Leave a comment and let us know!

How Do You Get People Interested In Your Church?

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Running a church in 2018 can be hard work. It’s difficult to get people interested in going to services, but that’s not necessarily because there are fewer Christians around in our present society. It’s just that the typical church service isn’t exactly geared towards the modern world. Not everybody wants to spend a chunk of their weekend sitting in a crowded room and listening to one person speak. You need to make your church more exciting than that. You need to give it some spark. Here’s how to get people interested in your church.

Digital marketing.

First of all, you need to bring your church into the modern age. And that all starts with a good digital marketing strategy. The best way to reach a large number of people in 2018 is to utilize the internet. That’s where you’ll find potential churchgoers in your area. You might even want to look into a specialist in church web design to help you design a great website. The better the content on your website, the more likely it is that your target audience will find your church’s site on search engines. Google’s algorithms rank websites based on their content.

Stay relevant.

The reason for so many modern churches failing to retain a congregation is that… well, they’re not actually “modern” at all. The world has moved forward, but most churches have been the same for decades and decades. Whilst the Bible and religious teachings might have stayed the same, that doesn’t mean the medium through which they’re taught has to stay the same. Schools have changed with the introduction of new technology and different norms in society, and your church should aim to do the same if you want to get people interested in it.

Younger people want more than the typical Sunday service. That want a chance to engage with people rather than sitting and listening to a lecture. You could start hosting youth meetings at your church; put on activities, bring food, and let everybody congregate so that they can actually talk to one another rather than listening to one person speak. That could make all the difference to keeping your church relevant. And you should also find ways to talk about the importance of Christianity in the modern world. Talk about topics and issues that matter to people in the present day (e.g. mental health, social media, and so on).

Get people involved.

The best way to get people interested in your church is to get them involved. As mentioned in a previous point, it’s hard to get people engaged with a sermon if all they’re doing is listening. You need to invite people to be a part of your church service if you want them to become a part of the congregation. You could encourage people to come up and talk about important topics that mean something to them. Religion should be bonding all of you. This is also a good opportunity to encourage people to invite their family and friends to your service; people will be more likely to come to a church service if their friends and family will be there.

Encourage people to spread the word is a great way to retain existing churchgoers and to draw in new members of the flock. Word-of-mouth marketing is the best way to advertise anything, after all. People trust the recommendations of those closest to them. You might also want to plan some big events so as to give people more of an incentive to give your church a go. If you want to get people involved then you have to give them activities that make it easier to engage with your organization.

Start a youth group.

Another great way to draw in new “young” members of the flock is to start a youth group. As we’ve discussed throughout this article, people want to feel like they’re part of a family or a group of friends when they go to church. Religion is supposed to bring people closer together, after all. One of the best ways to achieve this is to start a youth group. Young people are more likely to embrace religious teachings if they’re in a fun and relaxed environment with their peers. Playing games and going on outings is much more enticing to kids or teens than sitting through a sermon that feels like a school lesson. You’ve got to know your audience if you want to get people interested in your church. It’s just like running a business.

The 3 Best Careers For Job Satisfaction

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Salary is a big factor for a lot of people when they’re choosing their career. Obviously, they still want to do something that they find interesting but the amount of money they get paid comes first. But these days, people’s priorities are changing and the way that millennials think about their careers, in particular, is starting to change. Instead of just looking at the salary first and the job description second, a lot of people are willing to take a bit less money for a job that is more meaningful and rewarding. If that sounds like you, these are the best careers for job satisfaction.

Social Workers

People that want to give something back to the local community and help those less fortunate than themselves are well suited to a career in social work. It will be your job to go out into the community and help people from all walks of life with all sorts of different issues. Being able to make meaningful changes to improve people’s lives brings a huge amount of satisfaction. Getting into social work is fairly easy if you already have a bachelor’s degree. You’ll need to get a masters in social work but that doesn’t mean having to go back into education full-time. You can get an online msw instead. The benefit of doing it this way is that you can carry on in whatever job you’re already in and do the degree in your spare time. Once you’re qualified, you can start looking for social work positions. You should keep in mind though, social work is a very demanding job. There are a lot of rewards but you’ll have to deal with some very emotionally difficult situations and some people just can’t handle that. It’s important that you know how to switch off and not take your work home with you so if you can’t do that, you should think twice about pursuing a career in social work.

Emergency Services

The emergency services are tasked with protecting us and that’s an incredibly rewarding thing to do. Police officers, ambulance drivers and firefighters have some of the most important jobs in the world, but they’re also incredibly tough. To get in, you’ll have to pass a series of rigorous physical and written tests. But if you train hard enough, you should be able to get through. You should only consider joining the emergency services if you’re willing to put yourself in dangerous situations on a daily basis though.

Teaching

Teaching is another of the most important jobs in the world. It’s up to you to mould the next generation and make sure that they leave school with the skills they need to get by in life. Training as a teacher only takes a year if you’ve already got a degree so it’s a fairly quick career to get into. There is a heavy workload during term time but you’ll get great holidays so it all balances out.

If job satisfaction is a priority for you, these are 3 of the best career choices for you.

3 Lucrative Business Ideas For The Millennial Entrepreneur

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If you’re keen to forego the security of a full-time job, exceptional promotion prospects and the scope for wage increases, then working for yourself and setting up a business won’t seem such a scary prospect. More millennials than ever before are taking the plunge and staking their claim to be the next great entrepreneur. While you might wish to join their ranks, you might not be sure which sector to specialize in or what niche to tap. Take a look at these three business ideas that don’t tend to be at the top of most people’s list, but that could be the lucrative money-making idea that you’ve been looking for.

Dessert Bar

If you love all things culinary and you are pretty handy in the kitchen, you might want to take your passion for food and turn it into a business. While the world of restauranteurship is a highly competitive market, you need to find a niche that hasn’t been fully explored yet. Still in their infancy, dessert bars have begun popping up all over the country. Not one savory morsel is cooked or prepared in these establishments. Rather they focus on the sweet and decadent. If you adore puddings and have a sweet tooth, this may be the ideal avenue down which to channel your startup dreams. You may wish to begin compiling a unique dessert bar menu based on your travels, gourmet knowledge, and culinary creativity. By venturing into this sector while it’s still young, you may be able to establish a name for yourself more easily and become a market leader.

Senior Care

While not the obvious choice for millennial entrepreneurs, you could choose to open a senior care franchise and give something back to the community. Older people and their families are willing to pay handsomely in return for exceptional care and kindness from their nursing home of choice. If you have always wanted to work within the caring professions but couldn’t think of a way to do this without working for somebody else, this could be the answer. Working with older people can be incredibly satisfying, no two days are the same, and you will have a lot of fun at work. This is a sector that is growing as people begin living longer so it might be a lucrative industry to explore.

Vintage Restoration

If you are a dab hand with all things creative and enjoy working with your hands, why not consider venturing into the world of restoration. As a select market begins to shun all things technological you might be keen to tap into this niche. Why not get your hands on some vintage typewriters from thrift shops, yard sales, and auctions. You could revolutionize these mid-century pieces of kit and turn them into usable objects once again for the masses. The vintage market is buoyant and lucrative so now might be an ideal time to join it.

If you fancy a foray into entrepreneurship, check out one of these business ideas from which to make your fortune.

How Social Media Has Turned Perception Into Reality

There’s an overwhelming belief that Millennials don’t take advice from elders.

But here’s a spin on that: mentors are sought out in the workplace more than ever.

Young professionals will turn to co-workers for guidance.

Social media has become a source for recommendations.

For older generations, the concept of following a stranger’s advice is odd, but times have changed.

Yelp is the go-to source for restaurant reviews.

Instagram is the wellness answer to how to stay healthy.

Twitter is the forum to find out the latest sports and news trends.

In the corporate world, companies need to understand this tendency. There is a direct correlation to management style. Coaching is most effective. Why? Because people don’t want to be told what to do. They want to make informed choices.

Look deeper into consumerism, people want to be more educated these days. Take for example, Carvana. They’ve taken the salesperson completely out of the equation. Buyers get the information they want to make a decision and when they’re ready to purchase it’s as easy as pushing a button for delivery.

Social media has become a market research tool to identify what people want. Smart companies know that consumers determine what products/services they want to buy.

Social media has turned perception into reality by crowdsourcing information. Brand ambassadors hold more power than actual companies now because their influence is rooted in a personal relationship. Influencers are technically strangers to most, but if you’re a loyal follower it feels like they are speaking directly to you.

If you’ve ever tried to sell an idea, it’s much easier for someone else to promote it than yourself (insert testimonial here). That’s where social media comes in. Video, in particular, has given your opinion a voice. Never in history has there been a time where your view matters more.

Inspire or be inspired.

Why Feedback Beats Performance Reviews

Performance reviews are like going to the dentist. They suck.

Even if you get a positive response, the build-up always provides anxiety.

Managers, I’m here to say there’s a better way: (daily, or at least weekly) feedback.

Millennials may seem more high maintenance than generations in the past, but deal with it.

As their manager, how well you’re doing your job relies on how well your team is doing theirs. With true leadership the bucks stops at the top. Before blaming others for their shortcomings, ask yourself if you’ve equipped them to do their job effectively.

Performance reviews are lazy. They scream, “I don’t want to invest in giving you feedback consistently so instead I’ll wait until later to deliver the bad news.

Newsflash: the best performance reviews should NEVER be a surprise.

If people know what they are supposed to do and how to do it, you’ve done your job as a manager.

Effort is controlled by people.

Skills are controlled by managers.

This isn’t a cop-out for workers, but instead a challenge to ask your manager when you don’t know the answers. Managers, 50% of your time will be spent on interpersonal issues at work. If that sounds overwhelming, don’t take the job!

Coaches are the current model for great managers. They are hands-on, communicative and focus on helping those around them perform better.

Companies, if you’re still running performance reviews for anything more than raise qualifications stop.

Procedures need to be evaluated for their purpose otherwise you’re in jeopardy of upholding tradition for tradition’s sake.

Consistent feedback is better.

How Companies Can Offer Work Life Balance Perks

Work life balance is a desired state by most (excluding workaholics/those married to their career).

But talking about it versus providing it can be challenging.

As a company, how can you creatively offer this perk?

According to this Forbes article, Millennials crave healthcare benefits which fit under the category of: wellness.

Instead of looking at work life balance as separating your personal from professional life, picture it as one encompassing circle. If you do that offering wellness becomes simple.

Let me explain. Mental health has recently become a priority to workers because it’s preventative. Rather than offering gym membership reimbursements, offer Headspace or a Life Coach as an alternative. As long as it positively affects the company’s bottom line, what difference does it make what “means” helps achieve that goal?

Consider the paradigm shift from a recruitment standpoint. Companies should be looking at ways to enhance worker’s personal lives since that has the biggest impact on performance.

When I work as an external coach my goal is for each employee is for them to leave better than when they came in (to meet with me). That means doing whatever it takes to minimize distractions so workers can get focused. Usually their “issues” have nothing to do with work. If something’s wrong relationally outside of work, it’s brought into the office. That’s what I mean by one encompassing circle.

Most management philosophies emphasize getting workers focused, but in my opinion it’s just the opposite. Hone in on removing distractions and you’re freed up to do your best work.

This translates directly to work life balance because focusing on wellness tactics that actually work matter. Understanding the “why” behind people’s motivations is key to unlocking optimal productivity. Evaluating current programs, gathering employee feedback and ultimately measuring data will reveal the wellness solutions you’re searching for.

Brand Intimacy: Loyalty Defined By Millennials

Brand intimacy is defined as:

“leveraging and strengthening the emotional bond between a person and a brand”

Apple, Disney and You Tube were voted the Top 3 most “intimate” companies by Millennials.

This metric is crucial because branding is about how you make a customer feel. Not to be mistaken by what a company defines its brand as.

In a customer-centric economy the feedback your customers provide shapes your brand. Apple, Disney and You Tube have done the best job in terms of making Millennials feel good about their purchase.

But what these three companies offer is much deeper than financial satisfaction, they provide an excellent experience.

If branding is rooted in how you feel, transactions aren’t good enough. The way someone interacts and associates with your product/service determines whether they’ll become a returning customer or not.

Relevant brands focus on empathy. They try to relate to the customers desires. It’s much more than value, packaging and delivery.

Another note is Apple, Disney and You Tube are not trendy. They’ve established their identity over time and have a strong fanbase that thrives even amidst a recession.

No company is fool proof or indestructible, but in a world that bombards people with marketing the only way to survive is through referrals and devoted brand ambassadors.

Brand intimacy is the new customer loyalty and Millennials are leading the way with “all the feels.”

4 Life Lessons Millennials Learn From Childhood Sports

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Trying to be a leader in the company that you work for is not always an easy thing to do. You have to stand up and be the guiding force for a number of employees; stress, much? Millennials want to have it all and then some, and rightly so, as long as they are willing to work for it, the world is their oyster. The thing is, not everyone necessarily knows how to be a good leader, and that’s where you need to look back into the past to work it out.

Almost every single child between the ages of five and fifteen participates in some kind of organized sport. Participating in sport can offer many different lessons to those involved. There are just certain values that sport teaches you that you carry into your adulthood without even realizing it most of the time. Millennials who want to be great leaders should look back on their past and draw some inspiration from their time on the field. Below, we have some of the life lessons that participating in sport can get for you, so that you can be a far more effective leader in the office today.

Discipline. One of the things that you would have learned on those weekends at the baseball diamond is what is a fungo bat used for. You’d remember how it was used to practice, practice, practice and your coach would always use it to help you to learn how to hit a fly ball. The discipline that you would teach yourself by being determined to hit every one of those poppers can carry over to your current role. You need to remember to push yourself toward success, and that’s exactly what baseball teaches.

Respect. Playing in a team includes respecting those around you and your leaders. You may be the person in charge of your team, but you’ll have a whole management board above you that you need to listen to. Their inspirational effect on you will teach you how to have respect for their leadership and help you to learn how to be a better leader yourself.

Overcoming Adversity. Sports are hard. Not many people could get up and do what an athlete could do on a daily basis. Everyone goes through hard times with their career, athletes included, and you can really bring your skills of overcoming adversity to the office to help you get out of your own rut.

Resilience. As with the sports field, you cannot always win at work. There will be times that you will fail, but a failure is nothing but a first attempt in learning. You can overcome whatever you need to with the right level of resilience.

We’re not suggesting you hunker down with the latest video game in the hope of learning sporty life lessons, but there is so much that sports could teach you. Drawing on old inspiration can reignite the fire that you feel in your job – don’t be afraid to grab it with both hands.

My 3 Thoughts On This Millennials And Their Careers Infographic

1. Single vs. Promotion – Context people. 41% said they would end a relationship for a life-changing promotion. Those are single people talking. For those who are in their 20’s and career matters more, you aren’t interested in a relationship anyway. For those who are in their 30’s, men and women differ on this, the pressure you feel to get married and start a family will change your answer. Hypothetical vs. reality is much different. Career may come before relationships for Millennials, but it doesn’t mean they don’t care or that stereotypes are accurate.

2. I’m Picky – Same as when people respond, “he/she’s not my type.” That’s your ego talking. Why admit you’re hurt? Instead blow it off, blame someone/thing else or defend your standards. Relationships are about compromise, but don’t confuse that with settling. People who reach their 40’s and are still single are unwilling to change their lifestyle. They say they want to find someone, but what they really want is to live on their terms. No matter how self-confident you are, anyone can leave you. Living in fear isn’t the answer, but understanding it’s more about what you give than receive in a relationship is healthy.

3. Time to Settle Down35 is the average age based on what? Reality shows like the Bachelor, Married At First Sight and Are You The One are far from it. Saying you’re ready for marriage isn’t like stating you’re hungry. Timing is the biggest factor. You can’t force something to happen if it’s not there. “35” may be your ideal age, but your partner may feel differently. Expectations lead to disappointment. It’s fine to have them, but similar to a business plan you better be ready to pivot. Once again this is based from an “I” statement. Problem is a relationship is a “we” scenario. Rather than focus on an age, focus on the person you want to be with and go from there.