Taking Your Business National

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A real sure sign of growth in any business is when you are finally able to take it on to a national level, and if you are currently looking at this in your business you are probably pretty happy with it. Of course, as with anything else, there are going to be a number of challenges too, and you need to make sure that you are going to find a way to live up to these if you want to make it all worthwhile and bring about the best results you possibly can. In this post, we are going to look at a few of the concerns you will want to try and get on top of when you are taking your business on to a national level. As long as you have thought about some of the following, you will probably be in a better position and feel considerably more ready to make it happen for real.

Operating As A Network

One of the first things to get your head around is that you will need to make sure you are operating your business as a network, rather than a number of individual businesses. Your locations are nodes on a web, not separate, and the sooner you start treating them as such, the sooner you will be able to really take your business where it needs to go. There are a lot of ways in which you might need to do this, whether that means using the likes of Jayde Transport to help transport goods from one place to another, or ensuring that you keep the lines of communication open between locations. As long as you think like a network, your business will act like one, and you should find that this leads to considerably more success in the long run.

Keeping True

A real challenge here is trying to keep your business true to its actual original intentions and ways of being in such a way that you still feel you are running the same business overall. In order to do this, you need to just be as clear as you possibly can be about what your business stands for, and that means writing it down and making it clear. For a lot of businesses, that essentially takes the guise of a style guide, and you might want to think about producing one yourself so that all arms of your business are operating in the appropriate manner similar to each other. Do that, and you will find that taking your business national is not going to get in the way.

A Strong Base

Finally, it’s important not to underestimate the value of a strong base. Because you never know quite what is going to happen when you expand, you at least need to be confident in the base that your business has, so that you can be sure that you always have that to fall back on in the worst case scenario. Focus on that, and you will feel considerably safer on the whole.

Unique Ways to Boost Business Efficiency

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All businesses are looking for ways to increase their efficiency levels, and if they are not, they should be. Being more efficient means that your business is working as smartly as possible. It, therefore, means that you are maximising your time and consequently your profits. Of course, being efficient now does not mean that you are going to be in a year’s time. The business world moves forward, and we need to make sure we keep up with it, or even better, that we set the pace. With that in mind, let’s take a look at some unique ways to increase efficiency at your business…]

  • Consider OCR software – Have you considering OCR processing software? If not, now is a good time to look into this further. For those who are unaware, OCR stands for Optical Character Recognition. It is a form of technology that gives you the ability to convert various kinds of documents – for instance, images captured by a digital camera, PDF files, and scanned paper documents – into searchable and editable data. This gives you the capacity to work more efficiently; you will be able to research more effectively, enabling you to spot trends that will improve your business, leading to even greater efficiencies. It has an incredible knock-on effect.
  • Scale down on meetings – Yes, meetings can boost efficiency at your business when they are done correctly, and you definitely shouldn’t get rid of them altogether. However, you do need to put an end to the “have you got a minute?” type of meetings. These are unscheduled and they will distract you and anyone else involved from working productively. It is an inefficient use of energy and time.
  • Drop the problematic customers – This is a controversial suggestion. After all, dropping customers seems like a bad idea, why would you want to get rid of someone that is paying you money? Nonetheless, you need to ask whether you are spending more time and resources on these customers than the money you are making? If that’s the case, then are you really gaining anything by keeping these customers on board? You will probably find that your time and effort is better spent looking for new customers to plug the gap.
  • Consider outsourcing – Last but not least, you need to decide whether outsourcing part of your business would benefit it. Ask yourself some key questions. Is this task getting in the way of your core activities? Would it be cheaper to outsource? Is this a task that is required on a seasonal or one-off basis? Would you benefit from specialist experience? If you answer yes to several of those questions, it is a clear indication that outsourcing would be better.

Hopefully, you now have some ideas regarding how to improve efficiency at your company. If you can use the some of the tips that have been mentioned above, you are bound to notice a difference. Nonetheless, don’t forget to measure the new approaches you implement to ensure they deliver the results you are aiming for.

Where Scalability Doesn’t Work In Business

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If you really want to grow your profits asking how you can scale your idea is key.

With technology today there are several ways to outsource, automate and delegate tasks that are both time consuming and replicable by others.

But what if scaling isn’t the best option, then what?

For most business models to scale their parts its a very objective process. Making money depends on putting systems in place to maximize efficiency.

Yet there is one particular area that is almost impossible to scale: customer service.

Even the best training can only safeguard a business so much. In a data-driven world, how people are treated is subjective.

Take any fast-casual restaurant. Most frontline workers are paid minimum wage salaries, but expected to perform at a high level. Pay tends to attract relative talent so when you’re scraping the bottom of the barrel you can’t expect the best customer-employee transaction for a low value.

I’ve always found it interesting how little priority is paid to hiring people with high EQ or soft skills. As a manager I could care less how much experience or technical skill someone has if they don’t know how to talk to or treat people. Believe me empathy is hard to teach.

I work at an education-based startup that is slowly systemizing their processes. Objective measurements are very important, but in the people business brand experience makes or breaks your company.

Believe it or not, clients pay high prices for deliverables, yet what converts them into return customers is: how you make them feel.

As a relationship-driven person myself I admit if you only focus on making people happy you’re running a hobby, not a business. But discounting each interaction both internally and externally will result in higher turnover and a weaker brand.

Scaling your business should be the goal, but how to achieve that needs to be high-touch. Simon Sinek said it best, “If you don’t understand people, you don’t understand business.”