Collaborative post – may contain affiliate links
Good ideas come in all shapes and sizes, and sometimes, the person with the good idea isn’t necessarily going to be able to achieve it on their own. For example, if you have a great idea for a line of cleaning products, you might have the marketing and advertising down and the funding covered but you aren’t entirely sure how to actually manufacture the product.
Or indeed, it might be that you can make the product, but every other step in the narrative to success is eluding you.
Don’t panic. This is normal. And, it’s why great inventors tend not to work on their own in a garage at the bottom of the garden, but in collaborative teams where other people and experts can help to refine their ideas.
If you’ve had a good idea but you don’t know where to start, this is what you should do.
Tell People About Your Idea
Of course, knowing that an idea can be done and finding a market for that same idea are two very different things. Talking to your friends is a good plan because they will be able to suggest ways that it might be made better or indeed point you towards similar products on the market.
It can be difficult to tell people about an idea you are holding close for fear of ridicule, but this really is the best way to get it out in the open and start to refine it into something that will sell. You might also be worried about your friend stealing your idea. This is natural and it is probably a wise choice to apply for a patent to protect your idea, and not just from your friends. This process will also show up any similar ideas that have already been patented.
Ask an Expert for Help
Good ideas are rarely the work of just one person so taking your seed and getting an expert’s advice will help the idea to take root. Continuing with the cleaning product analogy, you might want to seek the professional help of a company who can provide custom chemical formulation to find out how you can make the best product with what you have.
Make a Prototype
Once you have consulted friends and experts, it is time to make a prototype. This will show whether your idea actually works, for starters, but it will also flag areas that could be improved as will as parts that could be simplified in order to make the manufacturing process easier. Bear in mind that your first prototype will not be perfect and this is not a reason to give up, just a reason to continue refining and improving as you go along.
Don’t Wait Until You’re Ready
There is a whole blog on the subject but the headline is exactly as it states. If you wait until the perfect time, you will miss the boat. This is because there is no perfect time.
Trust your instinct, run with your idea and get it out into the world.