How to Successfully Source Products for your E-Commerce Site

Collaborative post – may contain affiliate links

Online sales growth is an unstoppable force. Think about how many times you’ve purchased something online in the last month, let alone a year. So, it’s no big surprise that e-commerce businesses are becoming more popular than ever. Mobile shopping is also growing. By 2021, 73% of e-commerce purchases will be made on a mobile device. If you have a product that people want, selling it online can be a smart and successful option. 

Maybe you’ve got everything you need for your business to grow. You have a great website, a strong team, and marketing knowledge. You already know what your business needs to achieve success

But, how can you safely source products for your e-commerce site?

DIYing Your Products or Services

Many e-commerce businesses, especially those that are starting small, will choose to do everything on their own. DIYing your products and shipments is a great way to get started because it puts you in total control. A few things to keep in mind as you prepare to launch include: 

  • How long it will take you to ship a product
  • Where you’ll store your products
  • How packaging and shipping costs will impact you
  • How long it will take to make your product(s) from start to finish

You’ll also need to create a plan to communicate your shipping timeline to customers. We live in a world where people want to know when they can expect their order right away. Major companies like Amazon and most retailers are able to do this, giving accurate estimates of when customers can expect their package. If your company can’t keep up with those demands, it could be time to hire a professional. 

Working With Dropshippers and Sourcing Agents

If you can’t (or don’t want to) source products on your own, you might want to consider working with a drop shipper or sourcing agent like leelinesourcing.com to make your life easier.

When you go this route, you can purchase products from a vendor and list those products on your own e-commerce site. When the products are sold, the vendor will charge you, and you’ll keep whatever extra money is leftover from the sale. You’ll likely have more competition from other e-commerce sites if you go this route because products are limited. But, if you’re just getting started with sales, it’s a great way to build up a big catalog or expand your existing product list. 

Because there are so many wholesalers out there, be sure to do your research when you decide which vendors to purchase products from. If the products are faulty or there are problems with shipping, it’s likely your company will receive blame from the customer. 

Whether you want to DIY or work with other companies, now is the perfect time to jump on board with an e-commerce site. With no signs of online shopping slowing down any time soon, it doesn’t really matter if you make your own products or source them from another company, as long as you create a catalog of things customers are looking for. If you’re able to capture that sweet spot and gain the attention of potential buyers, you can start to see a profit quickly and grow your business and brand.

Overcoming The Obstacles Of A Home-Based Business Owner

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When taking the first steps into the world of business, the home-based model is very appealing. While the benefits are obvious, taking this approach can establish a variety of hurdles too. Therefore, it’s essential that you enter the process with a winning plan of action. 

The first step to success, then, is to identify the issues and work out a winning strategy. Here are five issues that need to enter your radar and be tackled head on. 

1| Worried About The Image Of A Residential Address 

First impressions count for everything in business. As such, you do not want something as simple as your contact details let you down. The use of a virtual office address creates the perception of a larger operation based in a CBD. However, the costs are far smaller. Better still, this method also protects your anonymity and privacy. Given that the property is your family home first and a workplace second, this issue cannot be overlooked by any entrepreneur. 

2| Attracting New Clients 

A home-based business will almost always use digital marketing as a part (if not all) of its strategy. While there are many different tools to be used, the role of testimonials is greater than ever. Sadly, the bad reviews carry far greater weight from a prospective client’s perspective. These negative review responses can turn them into an asset for your digital marketing exploits. When supported by a high rating overall, the results can be phenomenal. Do not forget it. 

3| Getting Sales 

As a home-based business, actually completing the transactions can be a difficult task all by itself. A successful website built for eCommerce can impress clients and facilitate the sales. Crucially, though, your site needs to use advanced payment processing. Other platforms such as eBay and Amazon can be utilized to create an additional funnel. When supported by email marketing, social media, and good customer care, conversions should soar. Finally, you must know your niche. 

4| Managing A Team 

Potential problems for a home-based business are often based around communication. But it’s not only the link between brand and client that matters. Managing a team becomes difficult when you can’t have people turn up to your home office. Remote workers and contractors are a great alternative. Thanks to modern tech devices and Apps, staying in touch via real-time communication is easy. Developing your leadership skills can have a positive influence too. Take responsibility. 

5| Handling Stock 

Your home isn’t big enough for tonnes of stock. This is something you need to understand before entering the business world, as it could impact your opportunities. The concept of dropshipping can bring several very beneficial features for cash flow and organization. Another option is to consider a self-storage center. When taking this approach, though, it’s necessary to research any restrictions. Still, regardless of the volume of products, a solution will be available. 

Home-based businesses do require extra attention in various areas. When you get it right, though, the venture will be destined for sustained success.