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Although online businesses have major advantages over real-world businesses, they still don’t have the charm of a retail store. A brick and mortar store is something you can touch, see and smell. It’s a bit of an experience for customers as they walk in and absorb your business for the first time. However there are inherent weaknesses to a real-world store also because it has to stand tall against the elements. That’s one of the biggest worries that small business owners have. How they will fair in a situation like Hurricane Katrina is always in the back of their minds. Thankfully however many things have changed and we are seeing new ways of protecting your business from such an event. Bear in mind that sometimes you just cannot avoid some damages as mother nature is all-powerful. But here’s how you can make a start.
Tying up loose ends
The number one way storms hurt businesses in the real world is through projectile damage. This is when the storm winds are so violent that they pick up lightweight objects and hurl them at your storefront. Things like sign stands, loose objects like trash cans and products that you showcase outside can turn dangerous. So avoid any of these sorts of happenings you can move everything inside quickly. Store the racks and signs in your storage space or just leave them closer to the exit so they’re easier to get back out again. Another thing you can do is to fit storm shutters so they can quickly be deployed and protect the entirety of your storefront.
Gutter and fold
Awnings are especially vulnerable to storms as they are essentially sails in the wind that get picked up or blown flat off their hinges. However the sudden increase in rain is also a concern because the build up is not usually taken into account. Awnings are not really designed to take many liters of rainwater and still be left standing. If you do suffer such damage you can contact a professional awnings repair company and keep the same awning you have but just have it fixed up. Obviously, it’s far cheaper than replacing it by buying a brand new one. They can also reinforce the awning with storm resistant measures such as bolstering the joint supports and using better materials. You can have a word with them to get your desired style as well.
Wet carpets during storm season are a pain to walk on. They also bring inside the store a bad smell as grit and dirt are sunk deeper into the weaves. Therefore the simple way to manage the incoming water is to just send an employee to regularly sweep the water away from the front of the store. This will also limit the chances of a customer slipping and being injured from water inside your store.
Any real world store has to make sure it is protected against storms. The wind damages windows and entrances of stores by hurling loose objects at them. Bringing signs and products indoors until after the storm can avoid this altogether.